Anish Loharuka – The Visionary Behind Primart's Affordable Fashion Revolution

With a keen entrepreneurial spirit and an unwavering commitment to excellence, Anish Loharuka, the Director and Founder of Primart, has successfully led the brand to redefine affordable fashion in India. A dynamic leader driven by a passion for making quality apparel accessible to all, he combines over two decades of expertise in real estate and corporate construction with his innovative vision for the retail sector.

As a second-generation entrepreneur from the renowned Loharuka Group, Mr. Loharuka carries forward a legacy of trust, dedication, and customer-first values. His leadership philosophy centers around the belief that fashion is not just about garments but also about aspirations, identity, and confidence. By bringing stylish, high-quality clothing at affordable prices, he ensures that Primart caters to the diverse needs of men, women, and children alike.

Guided by his forward-thinking approach, Mr. Loharuka has built Primart as a go-to destination for the latest fashion trends, combining the essence of craftsmanship, superior quality, and unmatched value under one roof. His relentless focus on customer experience and innovation continues to drive the brand's evolution, making shopping both seamless and delightful.

Mr. Loharuka’s dedication to excellence and his passion for quality-driven, affordable fashion have positioned Primart as a trailblazer in organized retail, inspiring trust and admiration from customers and partners alike.